Marketing teams are required to create, manage and share a high volume of content on multiple channels.
But most teams are merely getting by, applying antiquated, manual content creation and content management processes, like email chains, multiple cloud storages, and spreadsheets to create and store creative assets - instead of upgrading the process entirely.
But multichannel doesn’t have to be so stressful. In fact, when you’re publishing to so many channels, you need a way to harmonize and optimize content across them all. And Content Orchestration gives you that power by combining software into a seamless end-to-end workflow. A workflow that doesn’t care about the channel - it cares about the quality and consistency of the content.
In this playbook, you will learn about the new rules of content creation that can streamline your creative processes.