As working parents juggle educating and entertaining their child(ren) while trying to work from home, they are reluctantly turning to screentime for support.
In this session you’ll hear from Kidoodle, PubMatic and kidSAFE, as they discuss the digital safety of children within the media industry and how advertisers can utilize digital media to make the most of increased screen time.
Watch now to learn:
I currently serve as CTO of Kidoodle.TV / A Parent Media Company (APMC). I also serve as Advisor and Ambassador to the DECENT Foundation, a content delivery service utilizing its proprietary blockchain technology, based in Geneva, Switzerland. I have deployed extensive content management and delivery frameworks for platforms such as Kidoodle.TV and their "Family Moments" video upload personal PVR service. I further specialise in development of cloud based transcoding technologies and related delivery infrastructure. This has since migrated to blockchain based content delivery solutions centred around #DECENT's DCore.
Sue Wu spent the last 14 years of her career in market analytics and advisory. She leads PubMatic’s thought leadership initiatives to guide strategic investments through the analysis of evolving industry trends. Prior to joining PubMatic, she was the Director of Forrester Research’s global market forecast practice, advising Fortune 500 clients across eCommerce, digital marketing and mobile technology. Sue developed her interest in market impact analytics during her role at a NYC public policy firm that advises city officials on investment and development decisions, where she specialized in tax revenue impacts on labor economic trends. Sue currently resides in Brooklyn with her husband and daughter. She received her bachelor's degree in economics from the University of Pennsylvania, where she was a Mayor's Scholar.
The kidSAFE® Seal Program is an independent safety certification service and seal of approval program designed exclusively for children-friendly websites and technologies, including kid-targeted game sites, educational services, virtual worlds, social networks, mobile apps, connected devices, and other similar interactive services and technologies. Many leading brands from around the world are members in the program. The program was developed by Samet Privacy, an experienced and award-winning privacy services company based in Los Angeles, and contains an advisory board of some of the world’s leading Internet safety experts. kidSAFE is also an FTC-Approved COPPA Safe Harbor Program. Visit kidsafeseal.com to learn more.